ABSOLUT Unique. ABSOLUT Vodka produced nearly 4 million absolutely unique bottles, whereas not a single one of the bottles is the same as any other bottle from the collection.
In order to produce these extremely challenging bottles, thirty-eight different colours were used, fifty-one pattern types were applied and ABSOLUT had to re-engineer its whole production process: “It required a complex interaction of human and mechanical elements, and a carefully orchestrated randomness, to achieve the desired end result. Splash guns and colour-generating machines were set up and complex coating, pattern and placement algorithms were programmed in to ensure that no two bottles would be alike.”
Size: 70 CL